Act-On Software’s Raghu Raghavan and Shawn Naggiar Named to 50 Most Influential People in Sales Lead Management List

Act-On Software, provider of the fastest growing, cloud-based marketing automation platform for the Fortune 5,000,000, today announced that the company’s CEO, Raghu Raghavan, and CRO, Shawn Naggiar, were named to the Sales Lead Management Association’s 2011 “50 Most Influential People in Sales Lead Management” list. Raghavan and Naggiar join a diverse group of marketing and sales experts ranging from CRM software to publishing companies.

The nominees for the “50 Most Influential Sales Lead Management” award were submitted exclusively by members of the Sales Lead Management Association. Marketing and sales professionals were then asked to vote for the most influential industry nominees, resulting in 7,113 votes by 4,656 people.

“People who win are recognized by their peers as multi-dimensional sales and marketing experts,” said James W. Obermayer, executive director, Sales Lead Management Association. “They have given unselfishly of their time as speakers, teachers, and writers on the deep multi-dimensional topic of sales lead management.”

Both Raghavan and Naggiar have an impressive history in the marketing automation and sales lead management industry. Prior to starting Act-On, Raghavan was the co-founder and chief technology officer of email and lifecycle marketing solution, Responsys. Before becoming the seventh employee of Act-On, Naggiar spent six years in sales and business development at WebEx Communications. Raghavan and Naggiar have demonstrated commitment to the growth and development of the sales and marketing industry via technological advancement and industry education.

“I am honored to be elected to this list, joining the company of so many respected members of the marketing and sales industry,” said Raghavan. “This is an exciting time for Act-On Software as we just reached our 500^th customer milestone and have many more milestones to come. We’re excited to continue enabling marketers from organizations of all sizes to take control of all their lead generation and management activities.“

Act-On recently announced unprecedented growth during 2011, highlighted by reaching the 500^th customer milestone in record time - under two years. Companies of all sizes turn to Act-On to execute multi-channel, online marketing campaigns by automating critical marketing tasks and providing rich analytics and reports in real-time. Act-On customers include: Motorola, Progressive, IBM, AssociatedBank, InsideSales.com, and Liberty Tax Services.

To learn more about Act-On Software, visit www.ActOnSoftware.com. Follow Act-On Software on Twitter: @actonsoftware.

About Act-On
Act-On’s fully integrated cloud-based platform enables marketers to realize their creative expression to the fullest. Act-On’s rapid implementation, intuitive user interface and complete tool set enable marketing and sales professionals to execute and optimize their campaigns and calculate the critical metrics they use to define success.

The Act-On platform features an integrated suite of tools to create web forms, landing pages, and emails. Act-On’s platform also offers Twitter Prospector to enable marketers to use Twitter and other social media properties as a lead source and for reputation management. Combined with a best-in-class email engine and a series of easy-to-use tools for website visitor tracking, lead scoring, lead nurturing, and one-click integration with leading web conferencing and CRM solutions, the Act-On platform is the foundation for successful business growth strategies for the Fortune 5,000,000.

Headquartered in Beaverton, Ore., with offices in Roseville, Calif. and Menlo Park, Calif, Act-On is privately held, and is backed by Trinity Ventures, U.S. Venture Partners and Voyager Capital. For more information, visit http://www.actonsoftware.com.