Amazon is preparing a TV set top box to offer content and services in the users lounge room.
Amazon’s appetite appears to be insatiable. The shopping portal is developing their own hardware with the objective of providing access to their own content and services. After the reader and the tablet, the Kindle brand could now be associated with the TV.
According to information from Bloomberg, Amazon’s affiliate Lab126 – known for being behind latest Kindle development – is currently working on a TV set-top box. The Kindle TV could be released in the autumn.
If this is the case, the nit is likely that the device will initially only be available in the United States. The Kindle TV will be dedicated to streaming video via the Internet, with this being a way for Amazon to get their share of the on demand video market.
Jeff Bezos, the founder and CEO of Amazon, has indicated that a video on demand offer should be made available in Europe via Lovefilm in 2013.
According to Bloomberg, the Kindle TV will compete with similar devices like the Apple TV, Roku, Boxee Cloud DVR and products like the PlayStation 3 and Xbox 360 (for streaming video). Google TV wasn’t named...
In Europe, an Amazon Kindle TV could provide issues for internet providers that have their own triple play boxes to push their own services.
Amazon’s set-top box project will be led by engineers that have previously worked for Apple, Cisco and TiVo.
It is also strongly rumoured that Amazon is also developing a smartphone.