Android continues to increase its domination by eating away at the market share of their primary competitors, notably Apple and their iPhone/iPad’s.
The figures have been put on Investor Google by Larry Page, the search giant’s CEO, with the figures being so high that it’s scary. Currently close to 850 000 new devices running Android are activated daily! When talking of devices we are looking at all smartphones and tablets that run Google’s Android operating system, with these coming from the 55 partner manufacturers and 300 resellers around the world.
The growth in Android is a lost faster than its competitors Apple iOS and Microsoft Windows Phone. The various ranges of devices available running Android coming from the large number of manufacturers, as well as the quality of the OS explains the general public’s appetite for the product.
It has to be said that Apple’s economic model, with a single smartphone (iPhone) and a single tablet (iPad) has some limitations when trying to find its public compared to Android which is available on hundreds of different models allowing for different designs (colour, appearance, size) and prices ranging from entry level to top of the line models.
It would seem that this economic model is the right one, although we will have to see over time whether it remains that way.