“Handset shipments have not seen a sequential YoY decline since the
global economic crisis of 2008-2009. Although seasonality regularly
brings a negative impact in Q2, the economic crisis in Western Europe
has compounded the issue, leading to an uncommon annual contraction of
handset shipments for two consecutive quarters,” say ABI Research senior
analyst Michael Morgan.
Despite the seasonal and economic headwinds faced by the handset
industry, both handset and smartphone shipments were able to eke out
small QoQ gains.
Below the surface of the macro economic factors, many of the leading
handset OEMs continued to struggle with demand difficulties of their own
making. Apple experienced a 26% QoQ decline in shipments in Q2 as
consumers withheld purchasing an iPhone in anticipation of the new model
to be released in late Q3. RIM and Nokia experienced 14% and 30% QoQ
declines respectively in smartphone shipments as both companies raced to
transition to new operating systems before their cash reserves were
depleted.
As expected, Samsung’s performance remained a beacon for others to
follow during the gloomy Q2. In Q2, Samsung was able to offset a 13%
decline in feature phone shipments with a 16% increase in smartphone
shipments. “It is becoming increasingly apparent that Samsung, not
Apple, will be the OEM who will bring mobile computing to the masses
over the near to mid-term,” says ABI Research senior practice director
Jeff Orr.
ABI Research’s quarterly data on mobile device and smartphone shipments
are part of the company’s Mobile
Devices Market Tracker (http://www.abiresearch.com/products/service/mobile_devices)
which includes additional Competitive Analyses, Vendor Matrices, Market
Data, and Insights.
ABI Research provides in-depth analysis and quantitative forecasting of
trends in global connectivity and other emerging technologies. From
offices in North America, Europe and Asia, ABI Research’s worldwide team
of experts advises thousands of decision makers through 70+ research and
advisory services. Est. 1990. For more information visit www.abiresearch.com,
or call +1.516.624.2500.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50356858&lang=en
