HTC: 9.2 million Smartphones shipped in the first quarter
April 11th, 2011 - 09:20 am ET by C. D.
While the first quarter is traditionally a calm period for handset manufacturers following on from Christmas, HTC has nevertheless published record figures and sales of their Smartphones.
Taiwanese manufacturer HTC has benefitted from their position in the Smartphone segment, notably from their engagement and consequential success with Android, to post record figures in this segment.
HTC has never sold more Smartphones than in 2010 (around 25 million), and the company is hoping to almost double this figure in 2011, banking on Android and their 4G handsets (WiMAX and now LTE) released in the United States – a territory in which the manufacturer is now well installed and benefitting greatly from solid partnerships with carriers.
While the first quarter of the year is generally a calm period for handset manufacturers, after the Christmas period, at HTC things have certainly not slowed down.
From record to record The company booked record earnings of 104 billion Taiwanese dollars (around 3,49 billion US dollars) with net earnings of 14.8 billion Taiwanese dollars.
In terms of volume, HTC also beat expectations with the company shipping 9.2 million handsets in the first quarter, while analysts had been predicting 8.5 million units. For the current quarter, HTC could deliver 11 million Smartphones, with a potential new earnings record expected of between 125 and 130 billion Taiwanese dollars.
This will certainly keep the pressure on Nokia who are currently in the middle of a strategic reorganisation, while maintaining their position at a time when the number of players in the Smartphone’s segment continues to increase.