Every year, the CARTES Event highlights one country among the
major emerging countries which offers considerable development prospects
in terms of products, solutions and services for the smart security
industry (SIM cards, bank cards, secure documents and trusted services).
For 2012, CARTES has chosen India. Indeed, identity, payment and mobile
phones are major issues for this country which has the second largest
population in the world. What major projects are already underway and
which ones are in the pipeline? How will smart technologies be part of
India's accelerated economic and social development?
The Aam Aamin: Number one preoccupation for digital development
projects in India
India is the largest parliamentary democracy in the world, but it is
still a largely rural (70% of the population) developing country. The
Aam Aamin, which translates from Hindi as 'the common man' is the number
one target for development projects established by the government whose
aim is to develop social, financial and digital inclusion. In November
2010, the UIDAI (Unique Identity Authority of India) and the RGI
(Register of India) jointly launched the Aadhaar project which aims to
provide 1,300 million Indians with biometric identity cards. This
project, the largest of its kind in the world, has several objectives,
among which naturally to recognise the right to identity but also to
fight against fraud. By providing a unique and personal identity number,
this card will give the population access to services such as health,
education, housing and social services. Also, this number will act as a
legal address for sending and receiving money, bearing in mind that 45%
of the population has neither a bank account nor payment cards. Current
developments are being made to set up a platform (Aadhaar Enabled
Payment System) able to make financial transactions (debit or credit)
with the Aadhaar identification number, as an ISBN, or later a bank card
number but without card...
India: a relatively unbanked country
Since January 2011, the Reserve Bank of India has been campaigning for
the adoption of chip cards and secure methods of identification for
online transactions. To be independant from the international networks,
the NPCI (National Payments Corporation) has launched last March the
first national interbank network. Named RuPay, this debit card is
offered by a dozen banks and can be used online, at 91,000 ATMs and
590,000 payment terminals. The project, started over five years ago, is
part of a national programme to build a functioning payment system with
interchange fees much lower than those imposed by the large
international networks. As well as being an economic and social
challenge for a government wanting to ensure the financial inclusion of
a large part of the population, in particular in rural areas, RuPay is
also a technological challenge that will have to deal with the roll-out
of mobile payment.
Broadband Mobile phones: set to become the second largest market in
the world within four years
Today, India has more mobile phone owners (678 million in May 2012) than
bank card holders (300 million debit, credit and prepaid cards). It is
the second SIM card market worldwide after China, with an increase of
31% last year, driven by phones with several SIM card connectors and
with 90% prepaid cards. Within four years, this country will represent
the second largest world market for mobile broadband with 367 million
connections. All this fostered the emergence of mobile payment services
(Obopay, Paymate, iMobile) and encouraged the NPCI (National Payments
Corporation of India) to develop IMPS (Interbank Mobile Payment
Service). This service offers the option to transfer money 24/7 using a
mobile phone. Transactions are done by SMS or using a downloaded
application. To date, 43 banks offer this service.
With its large financial and digital inclusion projects, as well as
the biometric identity card project, India offers great opportunities
for all payment and digital security players. CARTES 2012 is the
opportunity to demonstrate this large market's potential and
achievements.
India at CARTES 2012
An Indian pavilion will bring together the main local players in the
Indian chip card and identification industry. As for international
companies who are already established in India and heavily involved in
large projects (such as Giesecke & Devrient, NXP, Gemalto, Infineon,
Ingenico and Morpho), they will also be highlighting their achievements
at the exhibition. These achievements and technological advances will be
presented to delegations of banking and government sector visitors from
India, who will have the opportunity to meet with international
suppliers.
During the conferences, Indian speakers will share their view of the
market and will highlight recent developments and examples of
achievements in their country. Finally, a 'networking cocktail' will
take place on the last day of the exhibition floor and will be an
opportunity to sample the delights of Indian cuisine.
Isabelle Alfano, CARTES Events Manager, is available to answer any
questions you may have about CARTES 2012’s main topics.
To follow the trade show in real time:
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follow us on Twitter "@_cartes" and on our blog www.blogcartes.com
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visit our website: www.cartes.com
Please do not hesitate to contact us.
About CARTES 2012:
The CARTES 2012 show, taking place from 6 to 8 November at the Parc
des Expositions in Paris-Nord Villepinte, is the world's leading
event in smart technologies for security, payment, identification
and mobility. With 143 countries represented, 450 exhibitors and 140
conferences with international experts, CARTES 2012 is an
essential trade show for all the players in this highly dynamic market.
This year, for its 27th edition, CARTES 2012 is putting the spotlight on
India.
