The Joy Factory Launches Reusable, Protective Sleeves for the iPhone 4S, Kindle Fire and Other Popular Smart Devices

The Joy Factory, Inc. today unveiled its series of protective and reusable BubbleShield sleeves for the latest iPhone® 4S and Amazon Kindle Fire. The series includes advanced protection for the iPad® and other leading manufacturer brands of tablets, eReaders and smartphones.

The Joy Factory, Inc. today unveiled its series of protective and reusable BubbleShield sleeves for the latest iPhone 4S and Amazon Kindle Fire. The series includes advanced protection for the iPad and other leading manufacturer brands of tablets, eReaders and smartphones. (Photo: Business Wire)

“The BubbleShield line opens up new opportunities for iPhone 4S users and gadget aficionados to use their smart device in almost any setting,” said Sampson Yang, president of The Joy Factory and consumer electronics veteran. “We developed this product series to offer users greater freedom and less worry about their device being subjected to dirt, water and other hazards.”

The Joy Factory’s BubbleShield series include three options:

The BubbleShield for iPhone 4S and smartphones – The line of protective sleeves offers a water resistant case to help the iPhone 4S and other smartphones stay clean and dry. The transparent front and back cover retain the phone’s full touch screen options, including the camera. The re-sealable IPX5 water-proof rated enclosure is designed to allow users to take their phone in almost any environment, while guarding against dirt, sand, oil, grease, water, fingerprints and other undesirable substances. The BubbleShield for iPhone 4S and other smartphones is offered at an MSRP of $9.95 as a two pack or at $19.95 for a five pack.

BubbleShield for iPads and Tablets - BubbleShield provides iPad and tablet users advanced protection without sacrificing use in any type of environment, whether it’s in a doctor’s office, manufacturing facility, kitchen or sporting event. Featuring a dual zip enclosure, BubbleShield meets the IPX5 waterproof standard. The special placement ring embedded on the top corner is included so the sleeved case can easily be transported. The BubbleShield is offered at the MSRP of $14.95 for a two pack or $19.95 for three sleeves.

BubbleShield for eReaders – NOOK™, Kindle Fire and eReader users can effortlessly protect their device while enjoying their favorite ebook at the beach, poolside or wherever life takes them. The smaller, form fitting sleeve also accommodates popular 7-inch tablets including the Samsung Galaxy Tab™, Blackberry® PlayBook™ and HTC Flyer™. Users simply slip the eReader into the clear BubbleShield sleeve and it is protected with an IPX5 waterproof rating. The BubbleShield for eReaders is offered at the MSRP of $14.95 for a three pack or $19.95 for four sleeves.

BubbleShield Pro - The BubbleShield Pro is ideal for professionals in extreme work environments including medical technicians, restaurant servers and warehouse staff or for outdoor enthusiasts who may prefer to use their tablet on the go. The BubbleShield Pro offers a handled carrying bag that fits today’s popular tablets. The ergonomic design includes a three-zip re-sealable enclosure and a transparent protective cover, which easily wipes clean and provides greater flexibility for use in “shared” environments such as schools, restaurants and industrial and outdoor settings where water, liquids, dirt and grime pose a hazard to the tablet. The BubbleShield Pro meets the waterproof standard of IPX7, which rates devices immersed within one meter of water for up to 30 minutes. The BubbleShiedPro is offered at the MSRP of $49.95.

The BubbleShield line is currently available for pre-orders at www.thejoyfactory.com, with shipments slated to begin through select retailers and major online outlets in late October 2011.

About The Joy Factory

The Joy Factory, headquartered in Irvine, Calif., offers innovatively designed digital device accessories. The company’s namesake is derived from the definition of Joy: the emotion of great delight or happiness caused by something exceptionally good or satisfying. This is the driving philosophy behind the company’s commitment to creating an elite class of digital companion products that bridge today’s complex technology and elicit a joyful experience for the consumer. The company’s flagship product suite of iPad™ and iPhone® patented and patent-pending specialty accessories include versatile cases/stands, mounting systems and charging solutions to allow consumers to stay active and engaged with their smart devices in their daily lives.

The company was founded by a team of gadget fanatics and designers with more than 40 years of expertise in the consumer electronics sector and was recently named as one of the ‘Top 5 Mobile Case Brands’ in About.com Reader’s Choice Awards. Additional information is available at www.thejoyfactory.com, www.facebook.com/thejoyfactory or www.twitter.com/TheJoyFactory.

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