LinkedIn moves ahead of MySpace in the United States
July 12th, 2011 - 03:30 am ET by C. D.
Aux Etats-Unis, le réseau social professionnel LinkedIn vient de dépasser en nombre de visiteurs mensuels le réseau MySpace, devenant le deuxième réseau social du pays, derrière Facebook.
Things are going rather well for the professional network LinkedIn. After having celebrated recording more than 100 million members globally, and an impressive stock market listing which saw frenetic action with investors looking to get on board, the social network has now seen their influence grow.
With 33.9 million visitors in June, up 60% compared to a year ago, LinkedIn became the second most used social network in the United States ahead of MySpace, which had 33.5 million visitors (-50% over a year). MySpace was recently purchased by Specific Media for 35 million dollars, a long way from the 580 million dollars paid by News Corp. in 2005.
Investors reassured by the performance LinkedIn is now the second largest social network in America, behind Facebook which still has a strong lead with 160.9 million visitors per month (+ 14%), according to Comscore.
LinkedIn’s stock market listing has provided it with increased visibility, with investors showing interest in its growth thanks to new functions being added which have allowed it to hold up strongly from competition.
These positive perspectives led to a 6% bump in their stock price, but there is already a serious threat on the horizon with Google and their new Google+ service/social network which is currently aimed at the general public (and therefore Facebook) although it could gain professional aspects later in the year.