Millions of people worldwide rang in 2011 with the latest in technology
gadgets and devices, jumpstarting the New Year with the most innovative
smartphones, savviest tablets and PC/Mac laptops on the market. But many
consumers neglect to take the necessary steps required to protect
themselves from the dangers of cybercrime associated with their new
prized-possessions and tech gadgets.
If you were one of the millions of adults and kids who received tech
gifts during the holidays, beware. Computer and cybercrimes have risen
by more than 22% according to the most recent statistics from 2009.
McAfee Labs™ predicts an increase in mobile, social media and PC-based
threats in 2011, with cybercrooks finding new ways to do harm via all
types of connected devices. And millions of new device owners will
become easy targets if they don’t take proactive measures to ensure
their security.
Here are some practical tips from McAfee to ensure optimal Internet
safety and security in 2011:
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Be aware that threats aimed at mobile phones are growing – Use
software that backs up smart devices and use strong discretion when
storing, saving or editing personal information on your smartphone or
device. Don’t keep all of your personal passwords on your device, and
avoid using it to store financial information like credit card and
bank account numbers.
-
Keep in mind that gaming and entertainment devices are now
Internet-connected – Many people don’t realize that their new
gaming console may represent another port of entry for cybercrooks
into their household. Some Internet TV applications can expose
personal information, so be sure to install anti-virus software,
two-way firewalls, anti-spyware, anti-phishing, and safe search
capabilities, just as you would on a PC. Block free browser access via
these devices and use parental controls wherever possible to ensure
the safety of children who play interactive games.
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Use technologies to protect information on USBs – Secure USB
sticks by encrypting information, making it unreadable to someone who
has taken or found it. In addition, install security software to
protect portable hard drive devices and never leave such devices
unattended.
-
Make sure that you are using a comprehensive security software
platform for your PC– Free point solutions may work well for
specific concerns and known threats, but it won’t protect you against
emerging threats and is usually only being offered to get you to buy
more comprehensive software.
Rather than going with the
cheapest solution on the market, research the capabilities of your
security software package to ensure that it is comprehensive – meaning
it has anti-virus with cloud computing, a two-way firewall,
anti-spyware, anti-phishing and safe search capabilities.
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Free anti-virus software doesn’t provide complete protection – These
products typically deliver only basic level protection and aren’t
up-to-date with the most recent or emerging threats. Install security
software that provides protection using cloud computing, since
multiple servers can provide current data and resources on-demand.
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Make sure to transfer your PC best practices to all of your
Internet-connected devices – If you have an Apple device,
Apple’s MobileMe service is available, providing tools for synching,
backing up and securing data. Consider installing security software
for new Internet connected devices such as smartphones, and make sure
the device’s Wi-Fi is connected to a secure network.
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Pay attention to your children’s online activities –
Communicate with children about cybercrimes, monitor their web
activity and consider keeping the family computer in a common space to
minimize their exposure to inappropriate content. For additional
advice on child safety, visit the McAfee Family Internet Safety Center
at www.mcafee.com/family
and 10-Step
Internet Safety Plan For Your Family.
-
Search and shop safely – Before submitting credit card
numbers or other personal information, always read the online vendor’s
privacy and security policy. Consider using a trusted website safety
advisor, such as McAfee® SiteAdvisor® software, included in all of McAfee
consumer security suites, to determine which ecommerce sites are safe.
Also, look for the McAfee
SECURE™ trustmark before heading to the check-out counter.
-
Back up critical information – Guard against data loss
by utilizing a regular back-up software program to ensure that all
critical information and personal files are safe in case of emergency.
For more information or to view a more comprehensive tips report, please
contact Andrea Heuer at andrea.heuer@redconsultancy.com
or Kim Eichorn at kim_eichorn@mcafee.com
“STOP. THINK. CONNECT.” Consumer Advice:
STOP. THINK. CONNECT. is the first-ever coordinated message to
help all digital citizens stay safer and more secure online. The message
was created by an unprecedented coalition of private companies,
nonprofits and government organizations.
The coalition advises consumers to STOP. THINK. CONNECT.
When you cross the street, you look both ways so make sure it’s safe.
Staying safe on the Internet is similar. It takes some common sense
steps -- Stop. Think. Connect.
Stop: Before you use the Internet, take time to understand the
risks and learn how to spot potential problems.
Think: Take a moment to be certain the path ahead is clear. Watch
for warning signs and consider how your actions online could impact your
safety, or your families.
Connect: Enjoy the Internet with greater confidence, knowing
you’ve taken the right steps to safeguard yourself and your computer.
STOP. THINK. CONNECT. Protect yourself and help keep the web a
safer place for everyone.
www.stopthinkconnect.org
About McAfee
McAfee, headquartered in Santa Clara, California, is the world's largest
dedicated security technology company. McAfee delivers proactive and
proven solutions and services that help secure systems, networks, and
mobile devices around the world, allowing users to safely connect to the
Internet, browse and shop the Web more securely. Backed by its unrivaled
Global Threat Intelligence, McAfee creates innovative products that
empower home users, businesses, the public sector and service providers
by enabling them to prove compliance with regulations, protect data,
prevent disruptions, identify vulnerabilities, and continuously monitor
and improve their security. McAfee secures your digital world. http://www.mcafee.com
McAfee, McAfee Labs, SiteAdvisor, and McAfee SECURE are registered
trademarks or trademarks of McAfee, Inc. or its subsidiaries in the
United States and other countries. Other names and brands may be claimed
as the property of others. © 2010 McAfee, Inc. All rights reserved.

Source(s) : McAfee, Inc.