Research and Markets: The EASI ZIP PLUS4 Conversion File: ZIP PLUS 4 to Block Group Geographic Conversion File

Research and Markets (http://www.researchandmarkets.com/research/f66828/the_easi_zip_plus4) has announced the addition of the "The EASI ZIP PLUS4 Conversion File" report to their offering.

This report provides updated demographics, targeted site analysis software and related data for standard and customized geographies. Included with this software is a simple to learn mapping tool that does street lookups, point maps, ring studies, create quintile analysis, and much more.

This Easy Analytic Software maintains information that relates each residential ZIP+4 to its appropriate Block Group. EASI also identifies the longitude and latitude for the ZIP+4's. This annual update is a key component in the EASI update methodology.

This file can be used by direct mailers and others who need to summarize their ZIP+4 information into standard Census geographies such as Block Groups or Census Tracts. It can also be used to display on a map of a ZIP+4 analysis. It is for residential ZIP+4s only; the business-to-business ZIP Codes without population (population is 0) are not included in this file.

These database files are both zipped into a single national file with all the ZIP +4's AND provided as 10 separate zipped files, split by the first ZIP Code digit.

ZIP Plus 4 Elements:

• ZIP Code
• Plus 4
• Carrier Route
• State Abbreviation
• EASI Block Group
• Latitude
• Longitude
• Match Quality Code
• Average Delivery Count

For more information visit http://www.researchandmarkets.com/research/f66828/the_easi_zip_plus4