Research and Markets: The Mobile Wallet: Global Opportunities and Challenges of Making M-Payment Mainstream

Research and Markets (http://www.researchandmarkets.com/research/r53lsq/the_mobile_wallet) has announced the addition of the "The Mobile Wallet: Global Opportunities and Challenges of Making M-Payment Mainstream" report to their offering.

While it is still early days for mobile payments, a number of factors, such as a rapid rise in smartphone adoption, as well as government and corporate initiatives, have created a lot of buzz around this topic. This report will look at the new mobile frontier, the stakeholders that make up this vast ecosystem, how approaches differ across market types, and which countries are likely to be the first to reach mass adoption.

Euromonitor International's The Mobile Wallet: Global Opportunities and Challenges of Making M-Payment Mainstream global briefing offers insight into the size and shape of the Consumer Finance market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and offers strategic analysis of key factors influencing the market. Forecasts provide an invaluable perspective on market evolution and the criteria for success. The briefing leverages Euromonitor International's 360-degree coverage of the global payments' landscape including insight on consumer debt.

Why buy this report?

- Get a detailed picture of the Consumer Finance market;

- Pinpoint growth sectors and identify factors driving change;

- Understand the competitive environment, the market's major players and leading brands;

- Use five-year forecasts to assess how the market is predicted to develop.

Key Topics Covered:

Introduction

The New Mobile Frontier

Two Differing Approaches to Mobiles

The Strategies Behind M-Commerce

Prospects for Mobile Payment

Report Definitions

For more information visit http://www.researchandmarkets.com/research/r53lsq/the_mobile_wallet