Research and Markets: Smartphone App Market Monitor: A Comprehensive Source of Information on the Smartphone App Market

March 10th, 2011 - 11:29 am ET by Business Wire
Research and Markets: Smartphone App Market Monitor: A Comprehensive Source of Information on the Smartphone App Market

Research and Markets (http://www.researchandmarkets.com/research/1918e6/smartphone_app_mar) has announced the addition of the "Smartphone App Market Monitor" report to their offering.

This "Smartphone App Market Monitor" acts as a comprehensive source of information on the smartphone app market. By using, comparing and evaluating different sources such as "user behaviour," the Smartphone App Market Monitor provides you with a range of analyses and surveys which have been executed for a specific topic. This should enable any app publisher to get a detailed view on the market and enable informed business decisions. The smartphone app market shows a dynamic which was not seen before in the mobile world. Therefore the market monitor will be updated and extended every quarter. The market monitor is designed to support your internal discussions and business decisions. Therefore all content is presented in graphs and tables not in long text passages. In addition all graphs and tables come as PowerPoint slides for easy usage in your presentations. All facts are presented in graphs and tables to make a key tool for any app publisher, app developer, app store and platform owner.

In summary, the benefits are:

  • Immediate usage: Content is presented in charts and graphs for easy interpretation.
  • Stay updated: Renewed Quarterly.
  • Save time: Comes as PPT slides that you can drag-and-drop into your presentations.
  • One Source for: Market share data, users, downloads, prices, app stores and much more.
  • Growing content base: Research areas are constantly extended.
  • High quality: Content is backed up by more than one source to insure high quality of results.

Key Topics Covered:

  • Global smartphone market (penetration, market shares and regions)
  • Smartphone share of global mobile device shipments (1Q07 to 4Q10).
  • Smartphone penetration by country.
  • Smartphone operating systems market share by shipments in 2009-2010.
  • Number of smartphones shipped per platform 2008-2010.
  • Smartphone platforms market share of in-app and mobile web add impressions in 2008-2010.
  • Global platform shares by ownership and activity (mobile web browsing and add impressions).
  • Platform shares by region as of 2010 (based on activity defined as mobile web browsing and ad impressions).
  • Smartphone user demographics and platform preferences
  • Smartphone users by gender and age.
  • Smartphone users by gender and platform.
  • Smartphone users by age and platform.
  • New-buyers device preferences.
  • Smartphone owners satisfaction with their OS. Smartphone application downloads and usage
  • Share of mobile/smartphone subscribers who used downloaded applications.
  • Time spent on apps by gender and age.
  • Average number of application user has downloaded on smartphone 2008-2010.
  • Number of applications downloaded during life of phone.
  • Application performance: comparison of usage loyalty and downloads (per category).
  • Main app discovery methods. App store comparison (key trends and figures)
  • Application stores classification (EoY 2010).
  • Store comparison: OEM Application Stores (Key Facts).
  • + Others

For more information visit http://www.researchandmarkets.com/research/1918e6/smartphone_app_mar

Contacts :

Research and Markets
Laura Wood, Senior Manager,
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716


Source(s) : Research and Markets