Siteworx Webinar: Using Responsive Design to Optimize Across Devices

Marketers are buzzing about responsive design as they face more pressure to seamlessly deliver content across devices; i.e., Web/desktop, mobile, tablet and beyond. Responsive design is an old approach that is gaining new popularity with the constant stream of new devices appearing on the market.

Siteworx, Inc., a leading interactive agency with deep roots in agile design, Web content management and system integration, will host a complimentary webinar, “Using Responsive Design to Optimize Across Devices” on Wednesday June 27 at 1 p.m. EDT. This webinar, presented by Siteworx VP of Design Giovanni Calabro and Director of Design Lindy Roux, will aim to address the best strategies in creating successful mobile experiences in a multi-platform world.

“Users are consuming more content on mobile devices than ever before, and that consumption will continue to grow,” says Giovanni. “Creating custom designs for each device could end up being more work and more expensive. A responsive design approach puts the right content in users’ hands according to the context of their interaction and could potentially save you time and money.”

Regardless of the channel they choose, whether via smart phone, tablet or a website, consumers expect a consistent experience when engaging with a brand. Savvy marketers are taking a holistic approach to cross-channel consistency by using responsive design to ensure a fluid transition between devices and to keep their mobile marketing efforts on budget.

Our presenters will discuss how to get started with a responsive design initiative and will address the following topics:

• Optimizing Web design for multiple device
• Emphasizing why fluid transition between devices is essential
• Determining when mobile applications are the best tool to use
• Addressing the central role of content in responsive design

For more information, please contact Siteworx at info@siteworx.com or via Twitter @Siteworx. Registration is now open for the “Using Responsive Design to Optimize Across Devices” webinar.

About Siteworx, Inc.

Siteworx is an award-winning interactive agency with deep roots in agile design, Web content management (WCM) and systems integration. For more than a decade, we’ve tapped an uncommon blend of technology and design know-how to discover, create and deploy best in class Web and mobile experiences that deliver business results. Siteworx was recently named to the IMA's Top 10 Agencies of 2011 and has been recognized among KMWorld's 100 Companies that Matter in Knowledge Management for the last three consecutive years. Headquartered in Reston, Virginia, Siteworx maintains full-service offices in San Francisco, CA, Atlanta, GA, Chicago, IL, Raleigh, NC, Rochester, NY and New York, NY. Learn more at www.siteworx.com.