T-Mobile Rolls Out New Business-Focused Mobile Broadband Data Plans

June 27th, 2012 - 06:37 am ET by Business Wire

T-Mobile Rolls Out New Business-Focused Mobile Broadband Data PlansNew Plans Allow Businesses to Choose Between Predictable Monthly Costs and High-Speed Data Access.

T-Mobile USA, Inc. today introduced two suites of mobile broadband data plans to address the growing use of mobile broadband devices (tablets, laptop sticks and mobile hotspots) and the increasing demand for data among business customers. T-Mobile’s new 500MB, 2GB, 5GB and 10GB overage-free and 500MB, 2GB, 5GB and 10GB high-speed data plans address the desire of customers to select the plan that best serves their business priority – whether that is predictable monthly billing or access to high-speed data for a reasonable cost. Pricing begins as low as $19.99 per month for 500MB on the high-speed data plan. This is an attractive entry point for low-volume data users and in line with T-Mobile’s strategy to provide disruptive pricing for business customers.

For many businesses, predictable monthly costs are paramount. T-Mobile’s new overage-free data plans allow businesses to control the expense of monthly data usage with plans that slow data transmission speeds when users have used their data allotments instead of incurring overage charges. However, if maintaining the fastest possible data speeds available on T-Mobile’s network is the priority, the new high-speed data plans do not slow speeds as the allotment is reached, but instead apply overage charges ranging from $0.02 to $0.10 per MB depending on the data allotment selected.

“Over the past five years, the amount of data crossing T-Mobile’s network has grown by 146 times. This growth in data usage and the associated cost is top of mind for our business customers – from small businesses through large multinational corporations,” said Frank Sickinger, vice president of business sales at T-Mobile. “In combination with our portfolio of compelling 4G mobile broadband devices, the availability of our new overage-free and high-speed data plans empowers our customers to not only choose the right amount of data, but, more importantly, choose a plan that best addresses their business priorities.”

When connected to T-Mobile’s fast and dependable nationwide 4G network, T-Mobile’s portfolio of 4G mobile broadband devices provide business customers with fast access to the Web, e-mail, and other corporate assets and productivity tools while on the go. T-Mobile offers compelling 4G-capable tablets, such as the Samsung Galaxy Tab 10.1, the Samsung Galaxy Tab 7.0 Plus and the T-Mobile® SpringBoard™ with Google. The company also offers a selection of Hotspot devices and laptop sticks, including the T-Mobile® Sonic 4G Mobile Hotspot, the T-Mobile 4G Mobile Hotspot and the HSPA+ 42-enabled Rocket 3.0 USB Laptop Stick.

Pricing

         
Overage Free Plans   Data Allotment   Standard Price
  500 MB   $29.99
Classic 2 GB   $37.99
5 GB   $47.99
    10 GB   $77.99
         
500 MB   $24.99
Value 2 GB   $32.99
5 GB   $42.99
    10 GB   $72.99
             
High-speed Plans   Data Allotment   Standard Price   Overage Charge
  500 MB   $24.99   $0.10/MB
Classic 2 GB   $34.99   $0.03/MB
5 GB   $44.99   $0.02/MB
    10 GB   $74.99   $0.02/MB
             
500 MB   $19.99   $0.10/MB
Value 2 GB   $29.99   $0.03/MB
5 GB   $39.99   $0.02/MB
    10 GB   $69.99   $0.02/MB

Availability

T-Mobile’s new business-focused 500MB, 2GB, 5GB and 10GB overage-free data plans are available now. The 500MB, 2GB, 5GB and 10GB high-speed data plans are expected to be available to business customers by the end of July. More information about T-Mobile’s offerings for business is available at http://business.t-mobile.com/.

T-Mobile’s HSPA+ 4G network not available everywhere. See coverage details at T-Mobile.com.

About T-Mobile USA, Inc.

Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX: DTEGY). By the end of the first quarter of 2012, approximately 129 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.4 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+ 21/HSPA+ 42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit www.telekom.de/investor-relations.

Forward-Looking Statements

This press release contains forward-looking statements that reflect the current views of Deutsche Telekom management with respect to future events. These forward-looking statements may include statements with regard to the expected development of revenue, earnings, profits from operations, depreciation and amortization, cash flows and personnel-related measures. You should consider them with caution. Such statements are subject to risks and uncertainties, most of which are difficult to predict and are generally beyond Deutsche Telekom’s control. Among the factors that might influence our ability to achieve our objectives are the progress of our workforce reduction initiative and other cost-saving measures, and the impact of other significant strategic, labour or business initiatives, including acquisitions, dispositions and business combinations, and our network upgrade and expansion initiatives. In addition, stronger than expected competition, technological change, legal proceedings and regulatory developments, among other factors, may have a material adverse effect on our costs and revenue development. Further, the economic downturn in our markets, and changes in interest and currency exchange rates, may also have an impact on our business development and the availability of financing on favourable conditions. Changes to our expectations concerning future cash flows may lead to impairment write downs of assets carried at historical cost, which may materially affect our results at the group and operating segment levels. If these or other risks and uncertainties materialize, or if the assumptions underlying any of these statements prove incorrect, our actual performance may materially differ from the performance expressed or implied by forward-looking statements. We can offer no assurance that our estimates or expectations will be achieved. Without prejudice to existing obligations under capital market law, we do not assume any obligation to update forward-looking statements to take new information or future events into account or otherwise. In addition to figures prepared in accordance with IFRS, Deutsche Telekom also presents non-GAAP financial performance measures, including, among others, EBITDA, EBITDA margin, adjusted EBITDA, adjusted EBITDA margin, adjusted EBIT, adjusted net income, free cash flow, gross debt and net debt. These non-GAAP measures should be considered in addition to, but not as a substitute for, the information prepared in accordance with IFRS. Non-GAAP financial performance measures are not subject to IFRS or any other generally accepted accounting principles. Other companies may define these terms in different ways.

Contacts :

Media Contact:
T-Mobile USA, B2B
Stephanie Mrus, 425-383-4201
mediarelations@t-mobile.com
or
Porter Novelli for T-Mobile USA
Matthew Ashworth, 206-770-7055
matthew.ashworth@porternovelli.com


Source(s) : T-Mobile USA, Inc.