Tier1
Research, a division of leading analyst and data company The
451 Group, recently released the second iteration of its North
American Multi-Tenant Datacenter Supply: Emerging Major Markets report
for 2011. This report provides readers with an overview of 14 emerging
major datacenter markets in North America, while offering actionable
metrics around geographies and specific providers.
Tier1 Research first began evaluating the secondary, or 'emerging
major,' markets in 2010 as multi-tenant datacenter providers looked to
set up operations outside of the top six markets (New York, Northern
Virginia, Chicago, Silicon Valley, Dallas and Los Angeles), in areas
that were underserved, resulting in demand that grew at surprising
rates. Tier1 Research intends to continue studying additional emerging
markets in North America and globally, and findings will be published
annually. This report provides current supply, demand and utilization
metrics, as well as market-specific analysis similar to Tier1 Research's
previous supply reports. This report goes further in terms of sizing
each market by existing supply levels, and it identifies the top three
datacenter providers in each market.
Key report findings include:
-
'Dominant' provider in each emerging major market: While the 14
emerging major North American markets in this report all have multiple
multi-tenant datacenter providers (approximately 19 on average), each
market also has a single provider that holds a significant share of
that market (in terms of built-out operational space), ranging from
20% to 57%.
-
Markets are underserved but starting to attract interest: As
access to capital tightened in late 2008 and throughout 2009, the
little capital that was deployed was primarily invested in incremental
capacity builds in the top six markets. This resulted in little
investment in the emerging major North American markets over the same
time period. But starting in 2010, interest and activity in these
markets has increased.
-
Utilization beginning to mirror top markets: While utilization
in the top six North American markets is quite high, at over 80%
despite continued incremental expansions, the 14 major markets
reviewed in this report also have a high average utilization rate of
approximately 79% for 2011.
-
M&A opportunities available: Given the number of smaller
datacenter providers in each market (from a single facility to a
handful of facilities), increasing utilization of built capacity,
continued lack of access to capital for the smaller datacenter
providers to expand, and increasing demand for emerging major markets,
several of the smaller companies in these markets make attractive
acquisition targets for companies looking to expand into additional
emerging major markets more quickly than by building.
"Our clients continue to ask us about more of the emerging major
datacenter markets, which is why we expanded coverage this year to
include 14 new markets," said Jeff Paschke, Research Manager for
Datacenters at Tier1 Research and lead contributing author. "The
continued interest is not surprising considering the many opportunities
found in these markets, including being underserved with fewer
competitors than top markets; the lack of even a single wholesale
datacenter provider in a few markets; and the fact that these markets
continue to be fragmented, with over 170 providers in the 14 markets
offering M&A opportunity," continued Mr. Paschke.
An executive summary of the report is available for download at www.tier1research.com.
For additional information about the report, please send an inquiry
email to alan.elworthy@tier1research.com.
About Tier1 Research
Tier1
Research, a division of The 451 Group, provides unique analysis of
the hosting, managed services, third-party datacenter and Internet
infrastructure sectors. Offering industry and financial insight, Tier1
enables its clients to profitably navigate these rapidly evolving
markets. Business value is delivered via daily concise and insightful
published research, periodic deeper-dive reports, data tools, analyst
advisory and industry-leading events. Tier1 helps service providers,
technology vendors, IT decision-makers, investors and investment bankers
make better decisions to accelerate their business.
About The 451 Group
The
451 Group is a leading technology-industry analyst and data company
focused on the business of enterprise IT innovation. The company
provides critical and timely insight into the market and competitive
dynamics of innovation in emerging technology segments. Clients of the
company – at vendor, investor, service-provider and end-user
organizations – rely on The 451 Group's insight to support both
strategic and tactical decision-making. The 451 Group is headquartered
in New York, with offices in key locations, including San Francisco,
Washington, DC, London, Boston, Seattle and Denver.
