Touch TimeTM Digital Watch from Phosphor Exceeds Kickstarter Goal in First 12 Hours

August 07th, 2012 - 03:14 pm ET by Business Wire

Crowdfunding on Kickstarter garnered more than $50,000 in backing on launch day.

New American watch brand Phosphor garnered enough backing for the launch of the company’s groundbreaking new Touch TimeTM watch on Kickstarter to exceed their $50,000 goal less than 24 hours after the campaign launched. The revolutionary watch continues to gain momentum on the popular crowdfunding website and all backing will be used to finalize software and bring Touch TimeTM to mass production.

Developed by former Vice President at Fossil and current Phosphor President, Donald Brewer, Touch TimeTM received its sleek design aspects from Stefan Andrén, an accomplished industrial designer who has worked with Nike, Apple, Microsoft, Samsung, Philips and Motorola. The touchscreen interface features the same capacitive touch technology found in Smartphones.

As of today, Phosphor’s Touch TimeTM has $72,239 in funding with 632 backers. It is ranked seventh on the Kickstarter Hot List, according to Kickstarter tracking site, Kicktraq. The campaign has 53 more days live and Brewer hopes to achieve additional funding for the project during the remaining time.

“We’re excited and humbled by the amazing support we have received from the Kickstarter community,” said Phosphor’s President Donald Brewer. “We are excited to bring Touch TimeTM to the masses and to use this funding to finalize the watch software and focus on mass production.”

Touch TimeTM is available in a number of different silicone strap and bracelet versions each available at different rewards levels:

  • $99 – stainless steel case with black silicone strap
  • $115 – colored silicone strap available in black, white, orange, blue, and pink
  • $149 – silver stainless bracelet version
  • $499 – 18k gold-dipped case with black silicone strap
  • $899 – all seven styles

To pre-order Phosphor’s Touch TimeTM and track the campaign, visit their Kickstarter page.

About Phosphor TM

Phosphor TM is a new American watch brand focused on the relentless pursuit of watches that integrate new technologies combined with compelling design. The Phosphor TM brand is owned by Art Technology, which has offices in the United States. Touch Time TM is also a trademark of Art Technology. More information can be found at: www.phosphorwatches.com.

Contacts :

BLASTmedia Consumer Crew
Brittany Wright, 317-284-1607 x1010
Brittany@blastmedia.com


Source(s) : Phosphor