FINNISH PHONE MAKER Nokia has seen its Symbian market share erode in
every market over the course of 2011, according to figures from
analyst outfit Kantar Worldpanel.
Nokia's gamble with Microsoft's Windows Phone operating system has so
far yielded two so-so devices that have yet to set the world on
fire. While Nokia has been grappling with Microsoft's mobile operating
system, its Symbian operating system market share plummeted, in some
regions by over 40 per cent, throughout 2011.
While Google's Android and Apple's IOS enjoy healthy long-term market
share growth, Research in Motion and Nokia are stuck with operating
systems that are simply not cutting the mustard with punters. Both
firms suffered drops in market share in every region surveyed,
including the UK.
However for Nokia the situation is worse as it tries to jump from
Symbian to Windows Phone. According to Kantar Worldpanel, Windows
Phone 7 saw market share increase only in the UK, and the growth was
nowhere near enough to offset the decline suffered by Symbian.
Maybe Tom Shillton needs to go buy a few more WP7s and give them away
to unsuspecting passers by.
It is always better to have no ideas than false ones; to believe
nothing, than to believe what is wrong.